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Featured stories

Worth your time

Write a home page that says what you sell fast.

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GUIDE

Website Copy Tips

Write a home page that says what you sell fast.

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TIPS

Landing Page Guide

Keep the offer tight and guide the reader to one click.

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GUIDE

Email Sequence Tips

Write follow-up notes that get opens, clicks, and replies.

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TRENDS

Ad Copy Trends

See short lines that fit Meta, Google, and LinkedIn ads.

first draft turnaround

48 hrs

first draft turnaround

pages and emails written

120+

pages and emails written

served across the US market

6 sectors

served across the US market

The Map

Community

Customer notes

Verified

“Our homepage finally said what we sell, and leads got it fast.”

M

Maya Ortiz, founder, North Street Studio

Verified

“The email set sounded like us, not a script, and replies got better.”

J

Jordan Hale, growth lead, Finch Supply Co.

Verified

“They cut the fluff and kept the offer front and center.”

T

Tessa Grant, coach, North Loop Studio

Spotlight

Homepage Rewrite Kit

A full pass on hero copy, proof, and the next step.

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Lead story

Homepage Rewrite Kit

A full pass on hero copy, proof, and the next step.

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022

Landing Page Map

A simple order for headlines, proof, offer, and CTA.

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033

Email Welcome Flow

Five messages that greet leads and keep the sale moving.

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Wide

Ad Copy Lines

Short ads for Meta, Google, and LinkedIn.

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054

Brand Voice Guide

Tone notes, sample lines, and words to skip.

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065

Product Page Copy

Clear copy for offers, add-ons, and shop items.

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076

Sales Script Notes

Talk tracks for calls, DMs, and quick follow-up emails.

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087

Launch Copy Pack

Copy for the page, the emails, and the ad set.

Journal

Latest from the journal

Questions

Frequently asked

Quick answers before visitors choose a product, service, or next step.

01How often do you publish on Directword?+

New pieces typically land 2–3 times a week. Subscribe to the newsletter to never miss one.

02Can I share or quote your articles?+

Short quotes (under 100 words) are fine with attribution and a link back. For full reprints please get in touch first.

03Do you accept guest contributions?+

We do, on a small scale. Send a one-paragraph pitch with a sample of your writing and we will get back within 5 business days.

04How do I get in touch with the editorial team?+

The fastest route is the contact link in the footer. We read every message and reply within a few business days.

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